Collecting
The two-thirds rule, hanging height, spacing between works. Concrete measurements for above a sofa, a bed, a chest of drawers, and an empty wall.
What makes up the value of an original: size, hours of work, the artist's name, medium. Why galleries cost more and what studio prices look like.
What information a certificate holds, who issues it, how it differs from an expert opinion, and what to do if the document is lost.
How to choose original painting as a gift, which size and subject suit which occasion, and why a canvas works better than something bought in a shop.
Light, humidity, temperature, dust. Where to hang it, what to avoid, and what must never be done under any circumstances.
What to check before acquiring an original, how the certificate of authenticity works, and how buying from the studio differs from a gallery or auction.
Why a company needs originals rather than posters, how painting works on reputation, what to choose for a meeting room, and why a painting as a partner gift is remembered.
Why painting is one of the few gifts that outlives a marriage, how to choose a work for a couple, and why a joint gift from several people is often the wisest.
Which places in a home harm paintings, why the wall facing a window is a bad idea, and how to choose a wall where a work will last for decades without loss.
Why you should not choose a painting to match the sofa, how a work's palette interacts with walls and furniture, and what to do when interior and painting do not get along.